Paris 2024 thanks its partners with playful new campaign
Albert Albert’s spot for the Paris Olympic and Paralympic Games brings together unexpected voiceovers and animated type to say merci to its partner brands and organisations
What it’s like being a neurodivergent creative in the industry
CR speaks to a handful of creatives at different stages in their career to understand the impact of being neurodivergent, the challenges they face but also the strengths they’ve found since being diagnosed
Why innovation requires us to think differently
In our increasingly AI–driven world, innovation is in short supply. We need a human-centric innovation culture: one that embraces neurodiversity
A new campaign spells out the reality of the sewage crisis
AMV BBDO’s campaign for COPI shines a light on sewage spills in UK waterways with the help of a faecal-inspired font
Britannia Good Day’s ad nods to retro broadcasting
India’s leading cookie brand has launched the advert as part of a campaign activation, The Bank of Small Wins, which brings back the joy of discovering long lost money in your pockets
Adam Morse on his journey to directing
Since losing his sight at the age of 19, the filmmaker has gone on to write and direct his first feature film, shoot a Super Bowl ad for Google, and set up a non-profit to help the next generation of disabled creative talent
Dazed and Ikea’s zine explores what home means to young creatives
The home furnishings brand has teamed up with Dazed Studio to create a zine for people moving out of home for the first time
Marmite is smuggled into the US in new campaign
The campaign was led by adam&eveDDB London and New York, and features a film in the style of a documentary about illicit activity
RSPCA reveals first major branding update in 50 years
The UK’s largest animal welfare charity has launched a vibrant, flexible identity by JKR, along with an upbeat campaign created by AMV BBDO that asks for a little respect
New campaign shows the NHS’ own mental health crisis
Created by adam&eveDDB, Frontline’s stirring film and OOH campaign reveals the strain placed on NHS workers
The key to creative kleptomania: Never borrow, always steal
The history of creativity is built on artists, designers and creatives nicking ideas from others and then reworking them for the modern age, says We Are Pi’s Rick Chant
Creativity Sucks! podcast returns with an episode on humour
We ease you gently into the fourth series of Creative Review’s podcast with a discussion on humour in advertising, looking at what works and what doesn’t
Burger King celebrates 70 years with a kiss between old flames
Buenos Aires-based agencies Room23 and Trans Company have collaborated to serve up a steamy campaign for the fast food chain to show how it’s still keeping its love for burgers alive
How can brands play with controversy in risk-averse times?
In a consumer landscape that favours virtue, with audiences that will call out bad behaviour at the drop of a hat, courting controversy is a risky move. But brands can still use it to their advantage
New campaign shows how life can be made ‘more’ with Hennessy
Andreas Nilsson has directed a series of films that capture Teyana Taylor and Damson Idris putting Hennessy twists on cocktail staples as a way to introduce the brand to a younger audience
Looking back at the birth of Japanese commercial art
A new book from Letterform Archive revisits Japan’s emerging modern visual culture of the late 1920s. Its author Gennifer Weisenfeld explains this underappreciated moment in design history and its legacy today