Monzo launches biggest campaign in five years with Uncommon
The agency’s first piece of work for the brand aims to remind people how money matters are easier to handle with Monzo
New Balance’s film celebrates the power of grey
Grey Days charts the brand’s history and long-running connection to the colour grey with a stylish lo-fi campaign film
Why brands need to embrace loss
Brands need to frame the changes required for a sustainable future in positive terms, in order to bring everyone from audiences to CEOs with them, says Alex Bee of creative agency Space Doctors
Talking career evolution with David Wilson
Stunning cabaret performances at the Playgrounds and Offf festivals are taking director David Wilson’s work in a new direction. He explains how everything he does is interconnected and why not every director’s ambition is to make movies
Shelter campaign underscores the importance of social housing
The housing and homelessness charity’s new campaign reinforces the value of social housing to the nation, and calls for more homes to be built
Why is everyone hating on Apple’s new ad?
Apple’s new iPad Pro ad sees a series of items crushed, to demonstrate the creative power of the new tablet. It has provoked ire across social media – Ben Kay examines why
How should brands deal with unwanted fans?
Influencer wrangling is now a crucial part of any brand management role. And this bit is relatively straightforward: find people who people like who can spread the word about your product. But what happens when the wrong people get in on the action?
Speedo goes back to its Aussie roots in cheeky new ad
The swimwear brand encourages us to ‘Go Full Speedo’ in a spot that features Stranger Things actor Dacre Montgomery and is a rallying cry to get people swimming
Creative Review’s podcast looks at pitching
The latest episode of Creativity Sucks! is taking on the contentious issue of pitching in the advertising and design industries
Lynx takes a darkly comic approach to show the power of fragrance
Lola MullenLowe and director duo Lionel Goldstein have created a set of campaign films that add an unexpected twist to the classic Lynx Effect
How PG Tips hopes to redefine itself
The brand’s first campaign since 2016 is aiming to refresh its image. We speak to PG Tips and creative agency Calling about the power of a light touch, and what director Steve McQueen brought to the campaign film
PG Tips returns with an ad by Steve McQueen
The artist and Oscar-winning filmmaker has directed the brand’s first spot since 2016, which stars Top Boy’s Ashley Walters giving himself a pep talk over a brew
Wes Anderson turns his lens on the world of Montblanc
Featuring a rare appearance from the director himself alongside regular collaborators Rupert Friend and Jason Schwartzman, this charming ad marks the 100th anniversary of the brand’s Meisterstück pen
The Monthly Interview: Jessica Hische
In our latest monthly interview we speak to designer and illustrator Jessica Hische, who has built a hugely successful career spanning commercial work, books and even retail. Here, she reflects on her life and work and how the industry has changed during her career
Is the advertising industry rigged?
House of Oddities was set up to challenge the more problematic elements of the traditional agency model. We speak to its founders about why they think the odds are still stacked against small indie agencies
Bumble reveals new campaign and key changes to its app
The dating app is launching its new design and features with a campaign that addresses the exhausting admin involved in finding a match