WWF ad highlights the records we don’t want to break
As the world watches the Paris Olympics, the new ad introduces the Climate Games, which focus on the records the planet has recently been shattering
How brands can respect sports with subcultural roots
The Olympics has brought sports such as skateboarding and breaking to new mainstream audiences. We speak to artist and breaker Frankie Perez and cultural strategist Skyler Hubler about how can brands can get involved while honouring the origins of these sports
Meet the most creative people you’ll ever hire
As Disability Pride Month draws to a close, That Lot ECD Paul Hewitt questions why the creative industries are still failing to recognise the true value of what disabled and neurodiverse talent bring to the table
Anya Hindmarch on the power of nostalgia
The Ice Cream Project by Anya Hindmarch is back for a third year. Here CR speaks to the founder about reworking the familiar into something extraordinary and how she’s utilised the rich history of food brands
Anomaly refreshes Speedo’s branding ahead of the Paris Olympics
The new look aims to modernise the swimwear brand for a new generation and will appear across Australia’s 2024 Paris Olympics swimming team’s kit
Exposure: Ada Marino
Ada Marino’s enigmatic photographs draw on symbols from her southern Italian heritage to explore themes of patriarchy and the emancipation of women
A new show investigates the UK’s penchant for hobbies
Organised by artist Hetain Patel and commissioned by Artangel, Come As You Really Are is a celebration of the nation’s pastimes, from knitting to model making
Company culture: is it just a ‘nice to have’?
CR looks into the value of culture in an agency, plus the challenges of establishing it and the impact it can have on the work created
The humanist photography of Louis Stettner
A new monograph charts the photographer’s inclination towards documenting the everyday lives of the people that surrounded him
Adidas launches Olympics ad ahead of Paris 2024
The sportswear brand has launched a spot intended to be motivational as part of its You Got This campaign
Burt’s Bees celebrates 40 years with summer merch collection
Inspired by the Burt’s Bees archive, the collection not only honours the brand’s founders but also continues its environmental commitments
KFC Thailand’s new ad is a foodie fever dream
Led by Wolf BKK, the campaign film reimagines the brand’s instantly recognisable mascot Colonel Sanders as a lovable Thai ‘Uncle’
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing