The rise of abstract logos
Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern
Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern
The new campaign promotes Butterkist’s microwavable popcorn while reminding people it’s the go-to snack for high drama and gossip
The countdown to Eurovision begins with a new BBC spot, which celebrates the lengths people go to for an epic watch party
Best-known for photographing musicians such as Megan Thee Stallion, Adrienne Raquel’s debut monograph sees the imagemaker turn her lens on the performers at Houston’s most famous strip club
We look into why briefs are so imperative to get right, the difference between advertising and design briefs, and whether visuals have any place in them
Pentagram partner Jody Hudson-Powell discusses the visual language that is emerging around AI, and the importance of brand when it comes to building trust in the rapidly developing technology
Creative Review’s podcast is back and on a mission to tackle the most thorny questions facing creatives and brands today. In this episode we look at whether rebrands are worth the money
The newspaper’s new brand campaign illuminates the unexpected connections between stories and the way we navigate the internet today
The brand has teamed up again with Uncommon Creative Studio for the new season’s campaign. Here Walker takes us through how they created this mind-bendingly ambitious film
When talking about creative people and work, we often use stock phrases and words to describe things. So how do we make sure our ‘blue sky thinking’ is understood?
The “bookish” photography magazine launched by Mico Toledo captures how writers and artists are responding to the country’s sociopolitical landscape
Brands both large and small are leaning into a more subversive tone of voice to appeal to Gen Z audiences. But does the trend suggest we need to rethink our obsession with age demographics altogether?