Rebranding the performing arts
Ballet companies, orchestras and theatre organisations are refreshing their image to welcome new audiences. We look at how designers are tackling this task without alienating existing followers
Where jewellery meets art and witchcraft
Mark Mcleish mixes his skills in jewellery and magic to create daily pieces of wearable art, which he is exhibiting for the first time at the Weavers Factory in Greater Manchester
How should brands tap into the Indie Sleaze revival?
Our latest cultural nostalgia dive offers lessons for brands in how to navigate the merging worlds of digital and IRL, says designer Henry Holland (who was of course there first time around)
Tyler Mitchell goes back to nature in new solo show
Chrysalis, the imagemaker’s first show at the Gagosian in London, plays with perceptions of Black life in the American south through a series of staged scenes set in the natural world
Burberry creates a nocturnal ballet in new campaign film
Directed by Megaforce, the fashion house’s new campaign film, Night Creatures, brings three dancers together with a mysterious, leggy companion
How design and brands can really impact the metaverse
Design agency DNCO discusses the role of place, design, brand, and community in the metaverse – and crucially, tries to define what it actually is
&Walsh uses AI to create an identity for nuclear energy influencer Isodope
The New York-based agency has partnered with a first-of-her-kind, pro-nuclear influencer to design a forward-facing identity that blends AI- and human-created imagery
Why customers are the best marketers
Jeph Burton and Hunter Hampton, group creative directors at Johannes Leonardo, discuss the agency’s strategy to capitalise on audiences’ social spheres
Topshop and Topman reveal a joint new look
Once titans of the British high street, the brands have relaunched with a ‘digital storefront’ inspired identity following their acquisition by Asos
Opening Up the Outdoors is making nature more inclusive
The non-profit brings together outdoor brands including Patagonia and the North Face on a shared commitment to equity and inclusion – and comes with a grabby identity by We Are Pi
Creativity Sucks! looks at the role of design in politics
Can advertising and design save politics? This is the topic under discussion in the latest edition of Creative Review’s new podcast, Creativity Sucks!
Joel Holland’s book of NYC stores is a visual homage to the city
NYC Storefronts, published by Prestel, collects hundreds of drawings created by the artist during lockdown, when he documented the city’s small businesses as they tried to weather Covid
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing