Unseen UK: Ukraine Welcome Text campaign
Category: Digital; Entrant: BBD Perfect Storm
Category: Digital; Entrant: BBD Perfect Storm
Category: Commercial; Entrant: Mother London
Category: Commercials; Entrant: Bear Meets Eagle On Fire
Category: Commercials; Entrant: Uncommon Creative Studio
Category: Commercials; Entrant: Uncommon Creative Studio
Category: Commercials; Entrant: New Commercial Arts
A new print campaign for the fast-food brand features not food but photos of bins, in order to encourage McDonald’s customers to be responsible with their rubbish
With a bespoke brand typeface and vibrant red, the visual identity looks to convey the energy and anticipation of live music