Did collaboration kill creativity in advertising?
Mark Denton is back in an ad agency for the first time in 35 years — as an intern. He’s found the atmosphere to be less competitive and more collaborative: but what does that mean for creativity?
Mark Denton is back in an ad agency for the first time in 35 years — as an intern. He’s found the atmosphere to be less competitive and more collaborative: but what does that mean for creativity?
We examine some of the key design considerations that go into making an effective health app – from making the UX as seamless as possible to taking inspiration from out-of-category
In place of a runway show, the fashion label’s new collection was unveiled in a film evoking the mid-noughties reality TV show The Hills
While many ad industry practices have evolved over the years, the pitching process remains a long hours, high stakes exercise. Here, Ben Kay examines the insidious effect it has on agencies, from burnout to ageism
The website, titled I Will Always Be Me, features a digital experience that allows those with motor neurone disease to ‘bank their voice’ in the early stages of the disease
We look at how branding and packaging design are helping CBD products stand out in an ever-changing wellness market
NB Studio has created a new visual identity for the organisation, in an attempt to “turn up the volume on their artistry”
Paris-based artist Lossapardo blends painting, animation and music in his practice, capturing everyday stillness and sleepless nights
Traditionally, adverts have used disgust to disturb consumers and in turn warn them about health dangers, but it turns out there is a thin line between aversion and attraction
Wolff Olins is behind the rebrand, which ties together different parts of the Economist Group such as journalism and education using a ‘red thread’ design element
A new book titled Off the Grid looks at the superb, but under-recognised Belgian graphics pioneers of the 20th century
They’ve been memeified, mocked and parodied, but inspirational quotes are taking on a new lease of life in the hands of illustrators and designers