Monzo launches biggest campaign in five years with Uncommon
The agency’s first piece of work for the brand aims to remind people how money matters are easier to handle with Monzo
New Balance’s film celebrates the power of grey
Grey Days charts the brand’s history and long-running connection to the colour grey with a stylish lo-fi campaign film
Why brands need to embrace loss
Brands need to frame the changes required for a sustainable future in positive terms, in order to bring everyone from audiences to CEOs with them, says Alex Bee of creative agency Space Doctors
Talking career evolution with David Wilson
Stunning cabaret performances at the Playgrounds and Offf festivals are taking director David Wilson’s work in a new direction. He explains how everything he does is interconnected and why not every director’s ambition is to make movies
Nigel Shafran’s book makes art out of archives
The photographer’s new publication, Workbooks, is an ode to the ritual of meticulously cataloguing work, thoughts and ideas, and gives a glimpse into the last 40 years of his creative production
Charli XCX unites ‘hot internet girls’ in new video
Regular collaborator Aidan Zamiri has directed the music video for 360, which features a boardroom meeting of the internet’s favourite leftfield stars
Marcus McDonald on how freelancing has helped his images evolve
Formerly staff photographer at New York Magazine, the creative talks to CR about the freedom of going freelance and the importance of valuing your work
Lola & Pani’s book captures the contrasts of youth
The duo’s latest project, Bumps, recalls the devil-may-care attitudes of adolescence, and a period defined by fun, freedom and a search for understanding
Shelter campaign underscores the importance of social housing
The housing and homelessness charity’s new campaign reinforces the value of social housing to the nation, and calls for more homes to be built
Birmingham Design Festival returns with a focus on process
The design festival is back this June with a line up of over 80 speakers across three days, including Annie Atkins, Sesame Workshop and Christopher Doyle
Why is everyone hating on Apple’s new ad?
Apple’s new iPad Pro ad sees a series of items crushed, to demonstrate the creative power of the new tablet. It has provoked ire across social media – Ben Kay examines why
How should brands deal with unwanted fans?
Influencer wrangling is now a crucial part of any brand management role. And this bit is relatively straightforward: find people who people like who can spread the word about your product. But what happens when the wrong people get in on the action?
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing