A new film wants to make people angry about period poverty
Hey Girls has released a chaotic campaign film directed by Margot Bowman, which aims to rile up viewers as a way of driving action
In praise of hybrid creativity
We may have talked about the benefits of the creative polymath for centuries, yet most agencies keep their talent frustratingly siloed, says Wayne Deakin, ECD, EMEA at Huge. And it’s to the detriment of what brands need today
Japanese publisher Kodansha rebrands for the first time in 112 years
New York agency Gretel has overhauled the company’s visual identity, including commissioning a film of magical flying comic books, directed by Juan Cabral
How Aldi became Britain’s funniest supermarket
Social media sensation #FreeCuthbert is the latest example of how Aldi has used wit to appeal to customers and break through in a very crowded market. We speak to its long-time creative agency McCann UK about how the brand nails its relatable sense of humour
Scott Gallagher captures Northern Ireland’s murals for its centenary
The photographer talks about his creative process and why the country’s centenary should be seen as a chance to reflect, regardless of background
Tristan Bagot on creating absorbing digital experiences
Digital designer and coder Tristan Bagot creates digital platforms that are both engaging and memorable. He talks about his recent projects and the benefits of sitting across both design and development
New Extra Gum ad celebrates the joy of life post-lockdown
Set to a rousing Celine Dion soundtrack, the film takes a lighthearted look at what life could be like when the UK returns to some semblance of normality
Formula E looks to inspire change in epic new ad
Created by Uncommon Creative Studio, the spot borrows the voice of 20th century sci-fi writer Arthur C Clarke to emphasise the role of sport as a force for good
Introducing Naked Bits’ curated line of naughty jigsaw puzzles
Created by designers Nicole Robinson and Delta Murphy, the brand taps into our newfound obsession with puzzles in the wake of the pandemic
The pros and cons of making merch
Leta Sobierajski, David Shrigley and Morag Myerscough weigh in on the ups and downs of making merchandise and products – from the joy of designing tangible objects to the challenges of getting it right
Anorak magazine wants to see your eyeballs
Creatives from across the world are being invited to share their eyeball artwork for the magazine’s Donate Your Eyes initiative, which hopes to raise awareness of childhood glaucoma
The power of long-term thinking
Successful brands need more than just an end line to capture audiences’ attention today. Here, Stephen Hancock, ECD at TBWA\Media Arts Lab in London, explains how establishing a platform for a brand allows for more creative freedom
Creative Review’s Annual Awards 2025 are officially open for entries
One of the most respected and trusted awards for the advertising and design industries are back for 2025. Run, don’t walk to get your entries in before the Early Bird Deadline on 25 October
How to scale your design business
Growth is a dream for many businesses, but it comes with challenges. Daisy Crowder, brand and marketing director at design recruitment agency Craft, offers advice on how to navigate the change and keep staff on side
Cultivating community with Ganni
The Danish luxury fashion label has spearheaded the characterful evolution of Scandi style. Here, chief brand officer Priya Matadeen discusses its approach to collabs, the pressures of being a responsible brand, and how Ganni Girls grew from a hashtag to a badge of belonging
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music