Kahlúa is taking on Guinness on St Patrick’s Day
It’s a battle of the black stuff as the Mexican coffee liqueur brand offers up an expresso martini as an alternative celebratory drink for those who are ‘bored of stout’
Sadler’s Wells introduces branding for its different spaces
The UK-based dance organisation can more easily differentiate between its various venues with a new design system, which has been developed with Chestnut Creative ahead of launching a new East London location this year
What should we do with all these screens?
Whether for immersive experiences, in corporate buildings, or just a billboard in a train station, screens have taken over our public spaces. We examine if they’re being used to their creative potential
Casson Mann creates dazzling designs for Blackpool’s first museum
Created with the help of a ‘clowncil’ of comedians and magicians, the museum’s exhibition design is as much of a spectacle as a Blackpool live show
The V&A’s new campaign taps into people’s passion points
Artisans and influencers have been involved in the museum’s new campaign, which revolves around bespoke objects hidden in locations ranging from a metal detector site to the video game Grand Theft Auto
Does Great Britain need a rebrand?
As the UK grapples with its identity in the post-Brexit era, is its reputation as a global creative powerhouse under threat?
Instagram’s refresh brings the brand to life in motion
Created by Studio Dumbar/Dept in collaboration with Instagram’s in-house design team, the new motion identity system is inspired by the act of scrolling and swiping
Decathlon marks a fresh chapter with new branding and campaign
The sports company has unveiled a new logo, strategy and design system to help align its many ‘in-house’ labels with the overarching Decathlon brand
New campaign uses Spotify to relay speeches by Black leaders
Through cleverly curated playlists, Tank Worldwide and Desta have created tributes to important Black figures across society and history
Namestorming: Decoding the alphabet soup of tomorrow
A good moniker can make or break a new brand or product launch. Here, We Are Pi’s Rick Chant offers some advice on how to approach the name game
Mapping out the future
From NASA apps to city planning, Sam Hashemi has a track record of transforming dated systems and esoteric processes with design. His latest target is map-making, which he’s bringing into the modern age with a collaborative tool called Felt
Photography is in crisis – what happens next?
A paradigm shift in photography is upon us. Gem Fletcher examines how we got here and the strategies and mindset shifts we need to survive it
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing