In praise of going local

Design students dream of working with big name brands, but is it all it’s cracked up to be? Graphic designer Joshua James Saunders tells CR why working with local businesses is sometimes a better choice

How to write for chatbots

London agency Byte has created chatbots for the Barbican, adidas and Victoria Beckham. We talk to its Director of Technology Isabel Perry about creating engaging conversations and what the chatbots of the future might look like

Why going green has gone blue

As the world enters a new age of sustainable tech, branding for eco-friendly products has changed with the times. CR explores why classic greens have been traded for cooler tones as the image of sustainability gets a refresh

The Fear issue: August/September 2019

Stamped with one of Noma Bar’s trademark double entendre illustrations, our latest issue addresses the subject of fear. Whether it’s how to persuade clients to make the leap into the unknown, or the resurgence of well-crafted horror flicks

How Kyra is rewriting the rules of video

Pitching itself as a TV network for Gen Z, Kyra is the brains behind fashion-focused YouTube shows PAQ and NAYVA. We talk to Creative Director Kaio Grizzelle about writing for real-life content, and finding inspiration everywhere from haute couture to Geordie Shore