Lance Wyman and the Mexico City Metro

In 1969, Lance Wyman’s pictograms for the Mexico City Metro brought radical thinking to the design of a new public transport system. So that the signage would be understood by everyone, Wyman devised a series of symbols for the stations that could also be expressed verbally – Metro passengers could then travel from grasshopper to duck, via eagle head and fountain. In an extract from Unit Editions’ new monograph on the US designer, Adrian Shaughnessy charts the significance of Wyman’s project and the symbols that were adopted by local communities while influencing designers across the world

Living in the connected home

The relationship we have with our homes and the appliances within them is changing. As more objects interact with us (and each other), it seems the house of the future is already

Creepy new fashion films from Nick Knight at A Beautiful Darkness Halloween event

Earlier this week, in the shadowy passageways and disused rooms of the old Central St Martins building in Holborn, SHOWstudio founder and fashion photographer Nick Knight curated an unusual Halloween event as part of the Veuve Clicquot Widow Series, launching five new films, shown alongside newly commissioned work from illustrators, filmmakers, fashion designers, performers and other artists

Volvo LifePaint goes on sale via dealerships

Volvo LifePaint, the reflective spray created by Grey London which won two Grand Prix awards at this year’s Cannes Lions festival, is now being distributed in Volvo dealerships around the world, challenging criticism that the product was just a marketing stunt.

Sudbury Town – neon on the Underground

At the London Transport Museum’s Night Shift exhibition, the story of a city emerging into light following the First World War is told through posters and photographs. One compelling image is of Sudbury Town station which, in 1931, became the first and only Underground stop with a neon sign.

giffgaff serves up a fun Halloween-themed spot

Halloween doesn’t always deliver the most inspiring advertising ideas but phone company giffgaff has returned with another fun spot this year, which instead of featuring ghosts and ghouls, plays on more contemporary fears such as the terror of when a friend tags pictures of you on social media or the alert that you’ve received yet another voicemail…

Myerscough and Morgan in Mexico

In the latest super colourful Superstudio project, Morag Myerscough and Luke Morgan have built a giant camera obscura in the heart of Mexico City

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Image: Shutterstock

How to scale your design business

Growth is a dream for many businesses, but it comes with challenges. Daisy Crowder, brand and marketing director at design recruitment agency Craft, offers advice on how to navigate the change and keep staff on side

Runway finale of the Ganni SS24 fashion week show

Cultivating community with Ganni

The Danish luxury fashion label has spearheaded the characterful evolution of Scandi style. Here, chief brand officer Priya Matadeen discusses its approach to collabs, the pressures of being a responsible brand, and how Ganni Girls grew from a hashtag to a badge of belonging

Guinness brand profile

How Guinness embraced social

By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans

Lego Fortnite

How Lego creates meaningful brand experiences

We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike