TikTok
How to create award-winning TikTok campaigns
Two former TikTok Award winners share the secrets of their success
Penguin revives Crime series with signature green designs
The iconic green hue is the centrepiece of the new book covers, which use typography, collage and texture to give subtle nods to the genre
Jamie Lee Taete’s images capture the bizarre reality of life
High contrast and brash, the photographer’s pictures capture the bizarre nature of the everyday across different pockets of America
In-House Agency Leaders Club
How should agencies respond to the rise of in-housing?
External agencies must learn to live with in-house partners, aiming to integrate their creative and strategic skills with clients’ marketing ecosystems.
Rene Matić documents the interior life of a performer
The photographer’s intimate series of their friend, the writer and performer Travis Alabanza, goes on display at the Martin Parr Foundation in Bristol
Crypto disruptor Token.com reveals humanistic branding
Through contemporary design and warm illustration, the identity feels closer to a social media channel than a digital trading floor
Barbie styles it out, again
A master of reinvention, the Barbie brand is about to embark on its biggest journey yet, via Greta Gerwig’s much anticipated movie. We examine why the brand has managed to always stay in fashion
The importance of trust when photographing communities
CR speaks to three photographers about how you go about photographing a community you’re a part of, but also the sensitivity needed when you’re the outsider going in
Kili’s new identity shows the human side of AI
Created by Ragged Edge, the rebrand uses a cute, animated mascot to illustrate Kili’s work helping businesses adopt a data-centric approach to AI
Big Issue unveils painted shop front to spotlight vendors
The large-scale mural hopes to challenge misconceptions around sellers of the magazine and give a tangible face to their work
New Benji Reid performance combines photography and dance to tell stories
For the world premiere of Find Your Eyes, part of the Manchester International Festival, Reid will work with three performers to create live photographs based on stories from his life
The metaverse is not dead yet
While commentators have been lining up to gleefully dance on the grave of the m-word, Epic Games has been quietly advancing its offering on Fortnite. We talk to them about what’s coming next
Creative Review’s Annual Awards 2025 are officially open for entries
One of the most respected and trusted awards for the advertising and design industries are back for 2025. Run, don’t walk to get your entries in before the Early Bird Deadline on 25 October
How to scale your design business
Growth is a dream for many businesses, but it comes with challenges. Daisy Crowder, brand and marketing director at design recruitment agency Craft, offers advice on how to navigate the change and keep staff on side
Cultivating community with Ganni
The Danish luxury fashion label has spearheaded the characterful evolution of Scandi style. Here, chief brand officer Priya Matadeen discusses its approach to collabs, the pressures of being a responsible brand, and how Ganni Girls grew from a hashtag to a badge of belonging
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music