Susan Hoffman on an accidental life in advertising
We speak to the Wieden + Kennedy CCO and advertising legend about how the industry that she fell into has changed over the last 40 years, and why she believes hierarchy is the enemy of creativity
Photo series American Glitch deconstructs the confines of reality
Photographers Andrea Orejarena and Caleb Stein examine the soft boundary between fact and fiction in contemporary life
New podcast episode: Do ad agencies get design?
Ad agencies are increasingly producing branding and identity work for clients, alongside campaigns. But do they really understand the design process? Find out in the latest episode of Creativity Sucks!
In-House Agency Leaders Club
Agencies, it’s time to be better friends with your in-house partners
Collaboration between external and in-house agencies requires them to see each other as partners, but healthy competition also has its benefits
Ok advertising, it’s time to let go of Nothing Beats a Londoner
Nike’s 2018 campaign is still lauded for its razor-sharp representation of Black British culture. But brands who continue to piggyback of its success are missing an opportunity to genuinely connect with communities, says Damola Oladapo
A new ad shows the school lunch experience for kids in poverty
Child Poverty Action Group’s campaign by Creature portrays a full lunchbox as a distant dream for children living in poverty
Melek Zertal on how comics have shaped her illustrations
The illustrator talks about her recent residency at Marie Claire France and how she works best when collaborating with people in different fields
Graduates: we want to see your work!
Our annual showcase of the best graduate creative work is back for 2023. Send us your work by July 14 to be in with a chance of being featured in Creative Review
David Hurn captures Black Mirror stars in 70s get-ups
As Charlie Brooker’s cult TV series returns for a new season, the Magnum photographer was invited to take photos of stars Paapa Essiedu and Anjana Vasan on set
Why writing is branding’s secret weapon
The branding world has taken its time to abandon its trusty lorem ipsum in favour of embracing copywriting. But, says Ragged Edge’s Max Ottignon, it’s still figuring out what advertising learned 60 years ago
Wes Anderson’s Asteroid City comes to life in new exhibition
An array of original sets, props, miniatures, costumes and artwork from the cult director’s latest film are on display at 180 Studios in London
Greenpeace reimagines Fleetwood Mac’s Don’t Stop for the climate crisis
Created to inspire the next generation of climate activists, the cover track is accompanied by a striking campaign film directed by Samona Olanipekun and exec-produced by Steve McQueen
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing