Original Soundtrack

Music and advertising make a powerful combination, but would that power be increased if brands were to take a more strategic approach?

FKA twigs: Portrait of the artist

FKA twigs has had a big year. The singer has been on the ‘cool’ radar since the summer of 2012, when she uploaded a series of visually striking films on YouTube, to accompany equally mesmerising songs. But in 2014, twigs crossed over into the mainstream: her first album, LP1, was released in August and swiftly […]

Telling a Beastly Tale

We take a look at a ‘gif novel’ which was created through a collaboration between band Wild Beasts and artist Mattis Dovier for Jameson

’bout Sound & Vision

Using oscilloscopes and analogue synthesisers, the latest Simian Mobile Disco album and tour comes directly from the music itself

Warp: 25 years on

Warp Record’s Sheffield roots and rise to fame have been well documented – but 25 years on, how has the label evolved?

Let’s take it to the stage

With revenues from gigs increasingly important, the visuals are becoming works of art. Rachael Steven considers the future of immersive concert experiences

Dream Weaver

Creative director and festival visionary Josie da Bank tells Antonia Wilson what it takes to create Bestival, from stage illustration to a record-breaking giant disco ball

Lost in translation

Rather than homogenising visual communications across cultures, we should be inspired by differences. Paul Belford on a poster by Japanese designer Makoto Saito

For Mash get Shake ‘n’ Vac

Despite regular reposts of its demise, the art of the advertising jingle has never quite gone away – just ask Gio Compario. Then cover your ears

This are 2 Tone

With its stacked type and loafered ‘rude boy’, the identity for 2 Tone records, one of the UK’s most important labels, was packed with attitude

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More from CR

Image: Shutterstock

How to scale your design business

Growth is a dream for many businesses, but it comes with challenges. Daisy Crowder, brand and marketing director at design recruitment agency Craft, offers advice on how to navigate the change and keep staff on side

Runway finale of the Ganni SS24 fashion week show

Cultivating community with Ganni

The Danish luxury fashion label has spearheaded the characterful evolution of Scandi style. Here, chief brand officer Priya Matadeen discusses its approach to collabs, the pressures of being a responsible brand, and how Ganni Girls grew from a hashtag to a badge of belonging

Guinness brand profile

How Guinness embraced social

By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans

Lego Fortnite

How Lego creates meaningful brand experiences

We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike