ITV mixes characters old and new in brand film
Launching tonight on UK TV is a new brand commercial for ITV drama that mixes some of today’s stars with familiar faces from years gone by….
Nice work for Old Spice, Société Générale and more
This week’s round-up of new advertising work from around the globe features work for Old Spice, Société Générale, Qatar Airways, Dior Homme, Sainsbury’s, Very.co.uk, Vodafone, and French film festival War on Screen.
Unpaid placements an “abhorrent abuse” says D&AD’s Tim Lindsay as charity launches WPP tie-up
D&AD CEO Tim Lindsay has vehemently attacked unpaid internships in the industry as WPP partners with the charity to back its New Blood Academy programme, which will now include a number of paid apprenticeships for young creatives…
30 tones in 30 days
Today Yahoo! launched its new logo (above), following an experiment in which they released 30 logo variations in 30 days. Given the importance of brand language, Nick Asbury thought he’d explore a tone of voice equivalent – from ‘cloying’ and ‘hipster’ to ‘inexplicably tangential’
Why talented creatives are leaving your agency
Fed up with life at the agency coalface? Sick of working all weekend and not getting any credit for it? Murat Mutlu feels your pain. His heartfelt rant sums up the frustrations of many a creative today
There’s a (Android) KitKat for that
The intriguing partnership between Google and Nestlé to name the latest Android OS after the KitKat chocolate bar will be supported by a range of advertising activity including a beautifully observed spoof film on the ‘future of confectionery’
Chris Dent’s AOL cityscape
Illustrator Chris Dent has drawn a cityscape mural featuring iconic landmarks from eight locations for AOL’s London office.
Volvo Trucks president plays stuntman for new ad
In order to try and make a ‘YouTube hit’, Volvo Trucks’ president Claes Nilsson has taken the role of stuntman in the brand’s latest online ad…
Accept & Proceed’s studio gallery
London design studio Accept & Proceed has curated an exhibition by set designer Gemma Tickle as part of a project to turn leftover space at its East London office into a gallery.
Educating Yorkshire ads designed by kids
When creating the poster ads for its new series Educating Yorkshire, Channel 4’s in-house agency 4Creative turned to the pupils featured in the programme for help…
GIF gallery at JWT
The London office of ad agency JWT is staging an exhibition of animated GIFs by some of the leading artists in the field who will be talking about their work at an event on September 11
The beauty of bin bags
Graphic artist Mark James has created a series of eerie collages using crumpled bin liners for Super Furry Animals musician Cian Ciaran’s second album, They Are Nothing Without Us.
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing