A new photo book marks the 75th anniversary of the NHS
Through evocative black and white photography, the book acts as a timely reminder of how much the NHS has done for us and how sorely it needs to be protected
Identity Works carves out a new identity for knife brand Morakniv
The identity and packaging design for the 130-year-old brand draws on the traditions and geography of its Swedish birthplace
In-House Agency Leaders Club
How in-house teams can nail their remit
There are four main models for in-house agencies: understanding which one is right for your business is key, says the In-House Agency Leaders Club’s John Owen
Wilfrid Wood’s drawings offer a dose of rural idyll
The artist is giving an intimate glimpse into his East Sussex getaways in his new exhibition, Country Life
Why UX writers need to be chameleons
As UX writing continues to grow, we hear from Foolproof’s Jennifer Thompson about whether long-form ever works when writing for an interface, how UX writers can satisfy accessibility criteria, and how language feeds into dark UX
Love is pain in Sheba’s latest ads
The new campaign demonstrates the lengths that cat lovers will go to for their pets, even to the point of discomfort
The rise of abstract logos
Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern
Butterkist brings giant microwaves to billboards across the UK
The new campaign promotes Butterkist’s microwavable popcorn while reminding people it’s the go-to snack for high drama and gossip
Bring out the glam, says BBC’s new Eurovision ad
The countdown to Eurovision begins with a new BBC spot, which celebrates the lengths people go to for an epic watch party
The beauty of the strip club experience told through the female gaze
Best-known for photographing musicians such as Megan Thee Stallion, Adrienne Raquel’s debut monograph sees the imagemaker turn her lens on the performers at Houston’s most famous strip club
The art of writing a brief
We look into why briefs are so imperative to get right, the difference between advertising and design briefs, and whether visuals have any place in them
Why branding will be vital in the AI race
Pentagram partner Jody Hudson-Powell discusses the visual language that is emerging around AI, and the importance of brand when it comes to building trust in the rapidly developing technology
Why are brands apologising so much right now?
Brands are saying sorry at a more rapid rate than ever. CR’s advertising columnist Ben Kay delves into why sorry is no longer the hardest word and whether this is an effective strategy for winning audiences
How Guinness embraced social
By loosening its approach to advertising, and engaging with its audience directly, the drinks brand has transformed with the times and won a whole new set of fans
Tracing Banksy’s art history remixes
Kelly Grovier’s new book charts the artist’s persistent dialogue with classic and contemporary art
How Lego creates meaningful brand experiences
We speak to Lego’s VP of global brand development Alero Akuya about the brand’s rare ability to straddle the physical and virtual worlds with ease – whether through its immersive new art exhibition in Paris or collaborations with Epic Games and Nike
Matt Willey brings a human touch to Kaos titles
The Pentagram partner has created the titles for the acclaimed new Netflix show, which reimagines the Greek myths in a contemporary setting
A visual history of movie posters
A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design
The Leaders Issue is out now!
The Autumn 2024 issue of Creative Review looks at the brands and individuals who are pushing creativity forward on their way to the top
The Monthly Interview: Rob Lowe, aka Supermundane
Mark Sinclair talks to the artist and designer about his new book, Lost Ordinary Magic, and the importance of recognising the power of simplicity and the everyday wonders that surround us
Unravelling adland’s obsession with 90s nostalgia
We explore how the 90s, an era the UK looks favourably upon for its thriving culture, are continually inspiring a stagnated creative industry
Building the visual world of Fontaines DC
The band’s surreal new album visuals explore a darker, more grotesque side of romance. We speak to the creative team behind the campaign about challenging the visual tropes of rock music
Jessica Walsh ventures into the world of type
As the &Walsh founder launches her agency’s new offshoot Type of Feeling, she discusses why typography’s ability to evoke emotions makes it one of the most powerful tools at a brand’s disposal
Can neuroscience make you a better creative?
Kinda Studios is tapping into the emerging field of neuroaesthetics to help creatives and brands make more impactful work that benefits people’s wellbeing